The Next October Baby Affiliate Partner…  Care Net

Back to the credits we go where we see the next affiliate group partner, Care Net. 

From their website, "Care Net supports more than 1100 affiliate pregnancy centers across North America.   Our affiliate pregnancy centers are faith-based organizations with deep roots in their communities. Each center empowers women and men facing unplanned pregnancies with practical help, emotional support, and information about their pregnancy options."  (https://www.care-net.org)

This is a great partner as their 1,100 affiliates around the US can get the word out and support your local market initiatives (think theatrical mobilization).  

An idea here would be to show a portion of your film to the entire organization, (including individuals who staff the affiliate offices) so they catch the vision (and leaving them wanting to see the entire film) and can spread the word to their world.  Encourage the individuals to act as an extension of your social media effort for the film.  If you are planning a theatrical distribution, the people in the 1,100 affiliate centers around the US can act as ambassadors, inviting people in their sphere of influence to their local theater.  

Ask who they know in their local markets…  They may have contacts with local media that will benefit the film. 

Determine the "super ambassadors", those people who want to go above and beyond what you are desiring in a local market contact and think of ways to bless them as they give of 

their time to the effort.  Establish a set of guidelines of what you generally expect of a local market ambassador and what you might expect of the super ambassadors and again, how you might bless them to thank them for their effort.

Care Net is also a good example of an affiliate partner that may not move with you to your next film as their interest in supporting your film is probably only based on your film's subject matter.  Different subject matter in your next film = New affiliate partners needed.